There are, unfortunately, plenty of powerful people on the other side of the fence who are determined not to get it. Papa John himself is one of them.
What's amazing to me about this is that no one buys more pizza than under-30s, and under-30s went for Obama in big numbers. Schnatter is just another example of a 1-percenter who has become so detached from his customer base that he can't conceive of doing or saying something that would alienate it.
Unfortunately for him, he's not quite the category-killer that he apparently believes he is. Pizzas are sold by lots of small, independent businesses--and their pizzas are better. It would be easy for me to be part of a Papa John's boycott; I haven't bought one of his pizzas in years, purely as a matter of taste.
I propose boycotting all overpriced, benefit-denying chain restaurants. If the advent of Obamacare is also the beginning of their end, I would call it win-win.
UPDATE, 11-25-12: When it comes to the cost burdens of Obamacare, methinks Papa doth protest too much.
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